Intellectual Property Rights protect innovation, artistic work, brands, and various other forms of business assets. They help businesses and individuals to protect and commercialize their intellectual assets and exclude others from unjustly making any commercial gains.

This eLearning module will introduce the basic concepts of trademarks, patents, copyrights, and other forms of Intellectual Property Rights. The learners will understand the significance of protecting Intellectual Property Rights and adopt strategies for strengthening and safeguarding their business and IP assets.

• ​Understand how to identify the various forms of Intellectual Property such as patents, trademarks, copyright, industrial designs, etc.
  
• Know how to protect and register your intellectual assets.
  
• Learn how to build and manage a strong IP portfolio.
  
• Equip yourself with the knowledge on how to commercialize your intellectual assets.
  

• Entrepreneurs.
• Students from all streams who intend to start their own business.
  
• Business professionals and decision-makers of IP-driven companies.
  
• All employees, especially those working in the R&D team.
  
• Anyone who seeks to gain information about Innovation Management & Intellectual Property Rights.